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Exprive Creatives

K-Beauty Creative Director

O-Min (吳旼)

K-Beauty Creative Director with a fashion, hair, and makeup career spanning over 30 years, directing 5,000 fashion shows and creating 400 pictorial projects.


New York Creative Director

Ryan Yoon

New York-based Creative Director with a multifaceted career in photography, publishing, exhibition, and architecture for over 20 years.

Ryan Yoon Profile

Latin Creative Director

Albania Rosario

Founder and Creative Director of Fashion Designers of Latin America (FDLA) based in New York seeking collaborations with Asian talents.

Albania Rosario | Exprive


Yang Cheng

Yang Cheng

Fortune 500 Company

Creative Manager

Years of experience:


Guangzhou, Beijing, Shenzhen

Creative Manager at a Fortune 500 company with 10 years of experience in brand design, AIGC, and AI model training to deliver imaginative and tailored brand solutions across health and beauty and other industries. Graduate of Sun Yat-sen University.

Kiki Liu

Kiki Liu

Peachi Design Diary

Designer & Blogger

Years of experience:


Seoul, Shanghai

Cosmetics designer and blogger specialized in product design, packaging, branding, and creative direction. She worked with companies like Cosmax, Polyvoly, Joy Group, and Kaleidos and obtained a master's degree in Visual Design from Seoul National University.

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Cosmetic Experts

Jason Koh

Jason Koh


Director (Former)


Years of experience:

Seoul, Shanghai

Cosmetics brand strategy, manufacturing, and distribution expert with 25 years of experience at Cosmax China, Celltrion, and Koreana Cosmetics, known for launching the Cellenique aesthetic center brand and pioneering OBM business in the ODM industry.

Jongin Chong

Jongin Chong




Years of experience:


Cosmetics luminary with three decades of experience, Jongin launched brands like Laneige, Sulwhasoo, Aritaum, and Innisfree under Amore Pacific. He excelled at Nature Republic, Sinsegae International, and is currently building a new cosmetic brand, Re:Cosme.

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