Esther Tan

Hi, I’m Esther, a Malaysia-born lifestyle, beauty & travel creator based in South Korea.

I share authentic experiences around Korean beauty, travel, cafés, food, fashion and lifestyle, with an audience of women and travel & beauty enthusiasts who enjoy discovering new places, products and experiences.

I’m looking to collaborate with brands that align with my content, particularly in beauty, skincare, travel, hotels, cafés, F&B, fashion and lifestyle. I create aesthetic and relatable Reels, photos and storytelling content designed to introduce brands naturally and engagingly to my audience.