Iter Myeongdong is a Korean-Italian contemporary dining concept in the heart of Myeongdong, led by chef Jimin Roh. Their signature is fresh, house-made pasta reimagined through Korean ingredients — think doenjang (fermented soybean paste) clam pasta, truffle bracken fern, and 1++ Korean beef striploin. The restaurant's concept is built around contrast: familiar Korean flavors meeting Italian technique in the same dish.
You'll be invited to experience their [TBC], where each dish plays with the tension between Korean and Italian — familiar yet completely new. From business lunch sets to a full 8-course tasting menu, this is a dining story that only exists in Seoul. Come ready to taste, film, and tell a story most of your audience has never seen before.
